The Consumer Affairs, Food & Civil Supplies Department, Andhra Pradesh on July 15, 2022 has issued the Consumer Protection (Direct Selling) Rules, 2021. This has come into force on July 15, 2022.
These rules shall be applicable to:
(a) all goods and services bought or sold through direct selling;
(b) all models of direct selling;
(c) all direct selling entities offering goods and services to consumers in India;
(d) all forms of unfair trade practices across all models of direct selling:
The foremost provisions of the rules are as followed:
• Monitoring by State Government – For ensuring compliance of these rules by direct selling entity and direct sellers, every State Government shall set up a mechanism to monitor or supervise the activities of direct sellers and direct selling entity.
(a) The Nodal Department to deal with the issues related to Direct Selling in the State of Andhra Pradesh will be the Department of Consumer Affairs, Food & Civil Supplies.
(b) The Nodal Officer for the submission of undertakings and oversight of compliance by direct selling entities shall jointly be the Director of Civil Supplies, Government of Andhra Pradesh and Joint Commissioner (ST).
• Attachments in regard to Declaration by Direct Selling Entities/Companies Performa has been inserted.
[Notification No. 1109]
